Can a Cover Letter Serve as a Writing Sample?

Often, job seekers are required to submit more than a simple resume along with their application. In many cases, employers may ask for a writing sample, a piece of your work that demonstrates your writing skills. This raises an important question: can a cover letter be a writing sample instead of a separate piece written specifically for this purpose?

Understanding Cover Letters and Writing Samples

Posting on the Search Engine Land, Google recommends that cover letters be distinguished from writing samples. While both documents are crucial components of a job application, their purposes and compositions differ significantly.

A Cover Letter: Your Personal Introduction

A cover letter is a document that introduces you and your relevant experience to a potential employer. Typically, it is tailored to the specific job position you are applying for. It should highlight your background, experience, and qualifications that make you a suitable candidate for the role. In essence, a cover letter is a personal statement designed to capture the employer's attention.

Writing Samples: A Showcase of Your Writing Skills

On the other hand, a writing sample is a separate document that specifically showcases your writing ability. It is a piece of work that demonstrates your proficiency in writing—be it an essay, a research paper, a marketing report, or any other form of written content. Unlike a cover letter, a writing sample is free of the job-specific details and focuses entirely on your writing prowess.

When Might an Employer Ask for a Writing Sample?

Some employers may request a writing sample as part of their application process. This is especially true for roles that heavily rely on writing skills, such as journalism, editing, publishing, research, and law. In these fields, the quality and clarity of written communication can directly impact the success of the role. Therefore, a writing sample provides a more direct indication of your capabilities in these areas.

The Answer: No, but... It Can be Flexible

To answer the question directly, a cover letter is not a writing sample. The two serve different functions and should not be conflated. However, the lines can become blurry in certain situations. If a cover letter is well-written and includes a strong personal voice, it might provide a good representation of your writing abilities. In such cases, a well-crafted cover letter can be a valuable addition to your application, showcasing your writing skills while also introducing you to the employer.

Sample Situation: A Creative Writing Position

Imagine an advertising agency is hiring a copywriter. While a straightforward cover letter is required, they might also ask for a writing sample to evaluate your ability to craft compelling content. In this scenario, a well-written cover letter that features strong descriptive and persuasive writing can serve as a kind of writing sample. It shows that you have the necessary skills to craft effective copy, even if it isn't a formal writing sample.

Best Practices for Crafting a Cover Letter as a Writing Sample

If you find yourself in a situation where a cover letter can serve as a writing sample, ensure that it is polished and showcases your strongest writing abilities. Here are some tips to make the most of your cover letter:

Focus on Clarity and Coherent Structure: Ensure that your writing is clear and easy to follow. A well-structured cover letter can better demonstrate your proficiency in writing. Use Strong Examples: If you include specific examples of your writing, it can provide a stronger showcase of your abilities. Highlight any awards, publications, or noteworthy pieces of work. Integrate a Personal Voice: While it's important to be professional, a little personality can make your writing stand out. Show that you can write in a voice that engages the reader.

Conclusion

While a cover letter is not a writing sample, the flexibility of your application materials often leaves room for creative solutions. If a well-written cover letter can serve as a strong writing sample, capitalize on this opportunity. However, for the sake of clarity and professionalism, it's recommended to provide a separate writing sample when requested. This allows you to clearly demonstrate your writing skills in a job application that adhere to Google's SEO standards and guidelines.